The rumored Samsung Galaxy S25 Ultra will nearly actually be one of the vital fashionable Android telephones when it launches, however the place it’d battle a bit extra is in opposition to the iPhone 16 Pro Max, as no less than by way of gross sales, Apple’s telephones are sometimes on one other stage.
But whereas beating the iPhone 16 Pro Max’s gross sales numbers is perhaps out of attain for the Galaxy S25 Ultra, it might probably be the higher cellphone.
However, to try this there are a number of particular areas Samsung would possibly wish to have a look at, as there are some issues that Apple does equally properly or higher.
1. Up the zoom to 10x
The Samsung Galaxy S24 Ultra has a reasonably first rate 5x optical zoom periscope digicam… and so does the iPhone 16 Pro Max.
This was an odd transfer by Samsung, because the Samsung Galaxy S23 Ultra has a 10x optical zoom digicam, which is one thing no iPhone can compete with, but the corporate determined to take away that promoting level from the Galaxy S24 Ultra.
If it brings the 10x zoom digicam again with the Samsung Galaxy S25 Ultra then Samsung’s zoom cameras will as soon as once more have a transparent benefit over Apple’s, however sadly most Samsung Galaxy S25 Ultra digicam rumors counsel we’ll as soon as once more get a 5x zoom.
2. Improve the ultra-wide digicam
Another digicam enchancment the Samsung Galaxy S25 Ultra might do with to beat the iPhone 16 Pro Max is a brand new ultra-wide sensor with extra megapixels, because the Galaxy S24 Ultra has only a 12MP ultra-wide, whereas the iPhone 16 Pro Max has a 48MP one.
Unlike an prolonged zoom, that is one thing that’s trying more likely to occur, with suggestions suggesting the Samsung Galaxy S25 Ultra can have a 50MP ultra-wide digicam. So not many extra megapixels than the iPhone 16 Pro Max, however no less than according to Apple’s cellphone.
3. Boost the battery life
The Samsung Galaxy S24 Ultra truly has glorious battery life already, however in our checks, we discovered it was much like the life you’ll get from the iPhone 16 Pro Max, regardless of Samsung’s cellphone having a barely bigger battery.
In each instances, you’re upwards of 16 hours of life primarily based on our checks. But we’d prefer to see Samsung enhance on that with the Galaxy S25 Ultra, in order that it has a transparent lead on the iPhone 16 Pro Max.
One straightforward approach to try this can be by an even bigger battery, however sadly leaks counsel that the S25 Ultra can have a 5,000mAh battery, identical to its predecessor.
However, there are different methods life may very well be improved too, corresponding to by a extra environment friendly chipset. So it stays very potential that Samsung’s cellphone might have Apple’s beat right here.
4. Lower the worth
The Samsung Galaxy S24 Ultra is an exceptionally costly cellphone, with a better beginning worth than even the iPhone 16 Pro Max.
Samsung’s cellphone begins at $1,299.99 / £1,249 / AU$2,199, whereas Apple’s begins at $1,199 / £1,199 / AU$2,149, and in each instances that’s for 256GB of storage.
Now, the Samsung Galaxy S25 Ultra is rarely going to be an inexpensive cellphone, but when Samsung might carry its worth according to the iPhone 16 Pro Max, or higher but barely decrease, that may assist give it the sting.
Unfortunately, this most likely gained’t occur, with most indicators pointing to the Samsung Galaxy S25 Ultra’s worth being barely greater than the S24 Ultra’s if something. One tip suggests it won’t rise, however on the very least it should most likely price as a lot because the Galaxy S24 Ultra.
5. Polish the software program
One factor Apple nearly at all times does properly is software program, and iOS is commonly praised for being intuitive, slick, and simply working because it ought to.
We would possibly argue that typically it’s overpraised for this, however on the very least, iOS 18 on the iPhone 16 Pro Max is rather a lot simpler to navigate than Samsung’s One UI 6 interface on the Galaxy S24 Ultra, which our evaluate described as “getting old and horrible”.
So there’s a variety of work for Samsung to do right here if it needs the Samsung Galaxy S25 Ultra’s software program to rival or beat the iPhone 16 Pro Max’s.