- Nissan and Honda are engaged in merger talks.
- The US is an especially necessary marketplace for each manufacturers.
- Honda and Nissan’s high sellers are their respective compact SUVs, the CR-V and Rogue.
A merger of Nissan and Honda would marry two rivals for US clients, totally on their top-selling compact SUVs.
Honda’s quantity chief is the compact CR-V crossover, and Nissan’s is the Rogue.
The largest marketplace for each automakers is the US, the place Honda’s fashions sometimes outsell Nissan’s. The CR-V, for instance, has outsold the rival Rogue by greater than 100,000 items this 12 months.
Pooling sources, like many different automakers have completed in recent times, might assist Nissan and Honda pace up the event of latest EVs whereas decreasing manufacturing prices through the use of shared components.
The corporations might additionally assist fill gaps the place every is missing.
Honda, for instance, does not have a presence within the full-size SUV market, a extremely aggressive however profitable phase, with transaction costs usually reaching six figures. Nissan has lengthy been a participant with its Armada and Infiniti QX80 SUVs.
Here’s a better have a look at the 5 top-selling fashions within the US from Nissan and Honda:
