About 65 million mixed viewers watched a pair of NFL video games on Netflix on Christmas Day to set streaming data.
The matchup between the Kansas City Chiefs and the Pittsburgh Steelers scored a median of 24.1 million viewers, and the Baltimore Ravens’ win over the Houston Texans averaged 24.3 million viewers, making the video games probably the most streamed NFL video games in U.S. historical past, in line with Nielsen, the NFL stated in a statement Thursday.
Viewership for Ravens-Texans spiked with the “Beyonce Bowl” — the much-hyped Beyoncé efficiency at halftime — with greater than 27 million viewers, Netflix said Thursday in a statement.
The NFL stated it was thrilled with the Christmas Day numbers.
“Fans in all 50 states and over 200 nations world wide watched a few of the league’s brightest stars together with a blinding efficiency by Beyoncé in a historic day for the NFL,” Hans Schroeder, the NFL’s govt vp of media distribution, stated within the Netflix assertion.
Netflix and the NFL have a three-season partnership to broadcast Christmas video games, Netflix stated.
Though the vacation soccer matchups — which had been regular-season video games — set streaming data, they had been removed from the most important sporting occasion on Netflix in latest weeks. Last month, it broadcast a boxing match between 58-year-old legendary champion Mike Tyson and Jake Paul. More than 60 million tuned in for the battle.
And how did the Christmas Day viewership stack as much as the most important sport of the 12 months, the Super Bowl? Last season’s championship sport between the Kansas City Chiefs and the San Francisco 49ers drew 123.4 million viewers. It was proven on CBS, the NFL Network, Univision, Paramount+, NFL+ and ViX, a Spanish-language streaming service.
CBS said the game was the most-watched telecast in history, beating the 2023 Super Bowl between the Chiefs and the Philadelphia Eagles, which nabbed 115 million whole viewers.
