Grubhub has launched its annual end-of-year report on the food trends of American customers, analyzing orders positioned all through 2024.
Chicken was the highest protein of 2024, espresso orders spiked in the summertime and sizzling honey was a preferred decide on the grocery retailer this yr, the report famous.
The information breaks down orders made to companies such as restaurants, grocery shops and comfort shops and delivered to clients at residence, work, school campuses and lodge rooms, amongst different locations.
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The new report “highlighted the plain affect of social media and popular culture on the meals we crave and order,” Grubhub spokesperson Christopher Krautler instructed Fox News Digital.
Protein is in style
Protein was in style in 2024 – and rooster led the way in which.
Chicken was included in almost 40% of all Grubhub restaurant orders, and poultry was a part of Grubhub grocery retailer orders nearly thrice as typically as beef.
Chicken was a preferred decide for Grubhub clients, who selected it nearly thrice as typically as beef in 2024, in response to a brand new report. (iStock)
Extra protein was additionally a welcome addition to Chipotle restaurant orders.
The Grubhub report revealed that 15% of all Chipotle orders included double protein.
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Chipotle was additionally a preferred decide for work lunch orders this yr.
Chipotle’s burrito bowls spiked by 27% amongst company orders, in response to Grubhub.
That’s a whole lot of cottage cheese
Grubhub additionally delivered over a ton of cottage cheese to clients in 2024.
That equates to about 2,000 kilos of curd.
Grubhub delivered over a ton of cottage cheese to clients this yr. (iStock)
“The months with the best quantity of cottage cheese orders have been July (17%), August (21%), September (20%) and October (16%),” Krautler stated.
“Together, these 4 months accounted for almost 75% of all cottage cheese orders for the yr.”
June was the primary month with a noticeable spike in demand, Krautler stated – across the time that individuals began baking cottage cheese within the oven as a part of a social media development.
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Customers in New York City, Los Angeles, Chicago, San Francisco and Boston ordered essentially the most cottage cheese this yr.
America loves espresso
Americans appeared to have loads of love for espresso this yr.
Grubhub stated espresso orders spiked the week of June 22, which coincided with the recognition of Sabrina Carpenter’s music.
Grubhub stated clients have been thirstier for espresso pictures this yr in comparison with 2023. (iStock)
“Espresso” cracked the highest three on Billboard’s Hot 100 that very same week and ultimately surged to No. 1 on the pop charts.
Grubhub stated clients have been thirstier for espresso pictures this yr in comparison with 2023.
Miami was the highest metropolis for espresso orders from Grubhub, adopted by Los Angeles, Denver, Boston and New York City.
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Grubhub additionally noticed a 53% enhance in company espresso orders this yr.
Pace University in New York, West Chester University in Pennsylvania, Syracuse University, the University of Rochester and Rowan University in New Jersey have been the faculty campuses with essentially the most Grubhub orders for espresso in 2024.
College campuses have been a sizzling spot for espresso orders from Grubhub in 2024. (iStock)
When it got here to decaffeinated espresso orders, Fordham University in New York led all school campuses.
Rounding out the highest 5 have been California State University Fullerton, the University of Massachusetts Lowell, the University of Illinois Chicago and Washington University in St. Louis, Missouri.
Students appeared to main in caffeine this yr, with February having essentially the most power drink orders amongst all school campuses – up almost a 3rd in comparison with different months.
Dr. Pepper led the way in which
The hottest comfort retailer orders from Grubhub this yr have been sizzling canines, bananas and sodas, the report revealed.
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When it involves comfort retailer soft drinks, Dr. Pepper led the way in which, topping runner-up Coca-Cola and Diet Coke amongst Grubhub orders.
A GrubHub report discovered that Dr. Pepper was America’s favourite tender drink to order from comfort shops in 2024. (iStock)
Dr. Pepper was the “clear” tender drink chief, Krautler stated.
“Its surprising viral twist – added pickles – captured clients’ consideration and gave this iconic drink a enjoyable, new spin,” he added.
Sweet-and-spicy meals surged
Hot honey purchases at grocery shops surged by 30% this yr amongst Grubhub orders, the analysis revealed.
It’s indicative of the sweet-and-spicy meals development that swept the nation this yr. Nearly 10% of restaurant menus have sweet-and-spicy choices in 2024, in response to market analysis agency Datassential.
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The New Jersey-based Food Institute stated this previous summer time was the season of “swicy” – a portmanteau of candy and spicy.
“We discover that Grubhub clients are at all times craving and experimenting with distinctive taste mixtures that excite and shock their style buds.” (iStock)
“We discover that Grubhub clients are at all times craving and experimenting with distinctive taste mixtures that excite and shock their style buds,” Krautler instructed Fox News Digital.
“This yr, swicy – a fusion of candy and warmth – emerged as a standout development, gaining recognition for its multidimensional attraction.”
‘Dining in’ dominated
Many vacationers elected to dine in from their hotel rooms relatively than eat out this yr, in response to Grubhub.
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Of all of the lodge supply orders made in 2024, 60% of them occurred throughout dinner time, the info confirmed.
Adult drinks have been additionally in style orders for Grubhub clients at inns this yr.
Alcohol was a beverage that many Grubhub clients most well-liked to drink of their lodge rooms in 2024. (iStock)
Virginia Beach, Virginia, was the town with essentially the most alcohol orders to inns, from a six-pack of seltzers to champagne for breakfast.
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Chicago, New York City and Washington, D.C., have been additionally in style journey locations for Grubhub clients who opted to convey the booze to their lodge rooms.
